Cabana Drinks, Virgin Cola Font - March 2001
Production 5000 - Distribution North England
Sheridan produced the designs for the Virgin Cola font commisioned by Cabana
drinks, which was driven by market research for maximum brand exposure and
impact at point of sale.
Carbonated Drinks Font
In brief :Before production a 3D branded form was prototyped. It included the electronics for the illuminated fascia displaying various Cabana beverages such as Vimto, Iron Bru and Sunkist.
Designed to be used in Licensed Trade and aimed in particular at the market segment Y.P.V. (Young Persons Venue). The product promotes the brand in night clubs and licensed venues. A chrome finish was chosen to create a fresh modern cool/cold thirst quenching feel.